Encourages daily vitality — Helps you stay active and energetic*

The nerve fires. A signal travels. That part almost always works, and in fact it can work too well when the nerve is irritable. The nerve has to close the cycle. This is where magnesium comes in. Magnesium sits at the gate that lets a nerve settle back down after it fires.
The route. Swallowed magnesium has to survive stomach acid, compete for absorption in the gut, and then be distributed by the body wherever the body decides it is needed most. The nerves in your toes are a long way down that priority list. For many people, higher oral doses also mean digestive upset long before they mean comfort.
Putting magnesium on the skin instead of swallowing it.
Magnesium chloride is a highly soluble form of the mineral, and it is the form used in the mineral bathing traditions people have relied on for centuries, from the Dead Sea to Japanese mineral springs. Applied to the skin, it never has to negotiate with stomach acid at all.

Pure Relief Magnesium Cream
- MAGNESIUM CHLORIDE — the carrier. The most soluble common form of magnesium, applied directly where the discomfort is, with no digestive step in between.
- MSM — the delivery partner. A naturally occurring sulfur compound that is widely used in topical formulas to help other ingredients move through the skin barrier rather than sit on top of it.
- VITAMIN B6 — the support ingredient. B6 is required for normal nervous system function and is a standard companion to magnesium in nutrition formulas. Worth noting for anyone already taking a B-complex: more is not better with B6, and it is a reasonable thing to mention to your doctor.
Three ingredients. One application at night, about thirty seconds. A cooling sensation on contact tells you the formula has gone on. No capsules, no appointment, no prescription.

